Your Cart

find YOUR run

Do you know how many runners there are in the US? Take a guess. No…a little higher. There are approximately 49.4 million runners. That is roughly 1 out of 6 people. Runners of all kinds: casual runners, committed runners, weekend warriors, sprinters, 5k runners, marathoners, ultra runners and everything in between. If you haven’t noticed, […]

Hey Barefooters: do you have Shoeguiltitis? We have your cure.

Oh, the joys of being barefoot. We will all be able to look back and think of this time as “the enlightenment” when we finally ditched our constrictive foot coffins and let our toes emerge, shaking and crooked, to see the light and heal. The more you adjust to ditching the shoes, the more you […]

can we run a 1:59 marathon?

Phil Maffetone On Xero Shoes Barefoot Sandals

I don’t get starstruck, but I do get excited when I meet someone who’s work I’ve admired and appreciated for years. And Phil Maffetone is one of those people. I got my copy of Phil’s book In Fitness and In Health in 1997 and, way back then (even earlier, really), he advocated minimalism and barefoot […]

Xero Shoes barefoot running sandal outsole — FeelTrue™ 4mm Connect and 6mm Contact

A major advance for barefoot sandals   We are extremely proud to introduce you to the only outsole specifically designed for barefoot running, our FeelTrue™ outsoles! Here is our CEO, Steven Sashen, describing it himself, back when we were still called InvisibleShoe! Click Here to order our DIY FeelTrue Rubber Sandal Kit  With the help […]

Running Sandals for Health!

Yet another study showing how running sandals and barefoot running could be better for your body! Flip-flops and sneakers with flexible soles are easier on the knees than clogs or even special walking shoes, a study by Rush University Medical Center has found. And that’s important, because loading on the knee joints is a key […]

The Tarahumara Go Running for DAYS

About once or twice a week, someone emails me and asks: Doesn’t the string between your toes hurt or cause blisters? After crafting a number of long-winded answers, I finally realized the simplest one: Remember, the Tarahumara Indians run in huaraches for hours and hours… sometimes for DAYS at a time. Clearly, you couldn’t spend […]