We are super proud to announce our first performance SHOE from Xero Shoes, the Prio.
“Prio” comes from proPRIOception — the key to enjoyable, natural movement.
For Spring/Summer 2017, the Prio comes in 2 colors for Men and 2 for Women:
For men — True Yellow and Imperial Blue

For Women — Nautical Blue and Citron

The Prio is built as a “true minimalist” shoe, meaning that it features:
- Zero-drop sole (non-elevated heel for proper posture)
- Low-to-the-ground design for balance and agility
- Lightweight
- Super flexible FeelTrue sole for natural motion
- Protection + groundfeel from the FeelTrue® sole
Find out more… and see why “You have to be BRAIN DEAD not to love the Prio”. Click here.